Aim for the Heart: Write, Shoot, Report and Produce for TV and Multimedia


$30.42 $17.64

The ebook format is available for PC or Mac, iPad, iPod Touch, smartphone, Kindle, Kindle Fire, Nook, or any other ereader.

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Product Description

Al Tompkins reminds students about a disarmingly simple truth about broadcast journalism: people remember what they feel. If you aim for the heart with the copy you write and the sound and video you capture, you will never fail to grab your viewers and compel them to keep watching. With humor, honesty and directness, Tompkins bottles his years of experience and insight in a new second edition that offers students the fundamentals they need to master, with the practical know-how they can immediately put to use.

  • File Size: 17734 KB
  • Print Length: 360 pages
  • Publisher: CQ Press; 2nd edition (February 11, 2011)
  • Publication Date: June 25, 2013
  • Sold by:Amazon Digital Services LLC
  • Language: English
  • ISBN: 1608716740
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